
At the 2013 NAB Show in Las Vegas,
Canon will showcase its full line of professional, high-definition
imaging equipment for motion picture, television production, video
content creation, and still photography at booths C3628 and C4325. The
company will feature a live 4K Workflow Demonstration where visitors
will have the opportunity to interact with industry-leading colourists
and editors in a 4K DI (Digital Intermediate) suite. Canon will also
showcase the new Cinema EOS C100 EF 24-105 Lens Kit, which is billed as a
cost-effective solution to assist cinematographers, including
single-person and small cinematography crews. The company’s technical
representatives will be on-hand to provide consultations for cinema,
video and DSLR users and CPS Gold and Platinum members can receive free
onsite Clean & Checks for current professional equipment.
Canon Press Release
CANON U.S.A., INC. DELIVERS ITS LATEST MOTION AND STILL DIGITAL IMAGING SOLUTIONS AT THE 2013 NAB SHOW
Highlights Include Live 4K Workflow
Demonstrations in a Full On-Site DI (Digital Intermediate) Suite, Live
4K Broadcast Demonstrations for HD “Ultra-Zoom” Applications, and the
Canon Theater
MELVILLE, N.Y., April 3, 2013 – At the
2013 NAB Show in Las Vegas, Canon U.S.A., Inc., a leader in digital
imaging solutions, will showcase its full line of professional,
high-definition imaging equipment for motion picture, television
production, video content creation, and still photography at booths
C3628 and C4325. Within this year’s booth, Canon will feature a live 4K
Workflow Demonstration where visitors will have the opportunity to
interact with industry-leading colorists and editors in a 4K DI (Digital
Intermediate) suite. In a live color grading session of 4K footage from
Canon’s groundbreaking C500 4K camera, on-site professionals will
demonstrate the imaging possibilities of Canon’s 4K image capture
technology and view the results on Canon’s prototype 4K reference
displays, currently under development.
Building off the recent successes of
the Canon Cinema EOS C500 4K digital camera’s broadcast capabilities,
the Company will be exhibiting a live demonstration of 4K Remote
Broadcast, highlighting how spectacular HD broadcast footage can be
captured, digitally rendered and cropped for live-action broadcast
applications using Canon’s Cinema EOS equipment. Visitors to this
demonstration will see, in real-time, the results and stunning coverage
that can be used in multiple high-speed productions, including
live-action sports.
Exhibiting some of the recent artistry
and award-winning footage shot on Canon Cinema EOS equipment, show
attendees are welcome to enter a 90-seat Canon Theater to view
spectacular footage and testimonials that illustrate HD, 2K and 4K
projects including behind-the-scenes footage on how each project was
captured. Demonstrating the full breadth of Canon capabilities from
image capture through output, the Canon Theater will take visitors
beyond capture and feature additional 4K reference display prototypes
currently under development.
The Company has also announced and
will showcase the new Cinema EOS C100 EF 24-105 Lens Kit, a
cost-effective solution to assist cinematographers, including
single-person and small cinematography crews, with the ability to
purchase and produce high-quality pieces at an affordable price-point.
In addition, visitors to the Canon
booth will have the opportunity to touch-and-try a full range of Canon
equipment on display throughout the week. Canon products, such as the
EOS-1D C Digital Cinema SLR, EF Cinema zoom lenses and various other
cameras and accessories will be available to demo.
Professional cinematographers in need
of a fast, easy way to print images for scene continuity or to preserve
highlights of a recently completed project can appreciate the
convenience and versatility of Canon’s photo-quality printers. On-hand
in the Canon booth will be the 24-inch imagePROGRAF iPF6450, and the
44-inch imagePROGRAF iPF8400, 12-color large-format printers. Both are
equipped with LUCIA EX pigment ink set, an enhanced multi-sensor and
advanced printing technologies to help achieve extraordinary quality and
enhanced color range in large format printed output. Also being shown
are the PIXMA PRO series of desktop inkjet printers. The PIXMA PRO-1
printer, the flagship model in Canon’s professional inkjet printer
lineup, features a 12-color LUCIA Pigment ink system that expands the
color gamut with improved saturation of colors and darker, deeper
blacks, over previous models. The PIXMA PRO-10 printer, with its
10-color pigment ink system, and the PIXMA PRO-100 printer, with its
8-color dye-based ink system provide photographers with a number of
options to help satisfy their printing needs. The SELPHY CP900 compact
photo printer will be on display allowing professionals to see
first-hand the convenience and high-image quality of this compact photo
printer.
In the BCTV Shooting Gallery, booth
visitors will have the opportunity to experience the performance and
capabilities of Canon’s Broadcast HDTV lenses through various simulated
shooting situations.
Throughout the 2013 NAB Show, Canon
will host a series of unique live-learning stage demonstrations with
renowned cinematographers, broadcast specialists, and filmmakers at the
Canon booth. These industry professionals will provide insight into the
ever-changing field of optical and imaging technology and showcase
their projects and works that were shot on Canon equipment, as well as
share best practices and real-world applications for Canon technology.
Additionally, Canon is hosting a
special, three-hour learning session focusing on the intricacies of the
Canon Cinema EOS C500 4K digital camera. Led by Los Angeles-based
Director of Photography, Suny Behar, the “Canon Cinema EOS C500 4K
digital camera Workflow: 2K/4K from Set-Up to Shoot” session will
explore camera set-up choices from System Priority, Recording Mode and
Resolutions to file output options. Behar will also demonstrate a
step-by-step configuration of the Cinema EOS C500 4K digital camera with
external recorders. “The Cinema EOS C500 4K digital camera Workflow:
2K/4K From Set-Up to Shoot” will take place on Tuesday, April 9th in
rooms N239 and N241with two convenient sessions - the first from 9:30am
to 12:30pm and the second from 2:00pm to 5:00pm. NAB attendees with the
Conference Flex Pass, the Exhibits-Only (Open to All), the
Post|Production World and the SMART Pass are eligible to attend.
For the first time at NAB, Canon’s
Professional Services (CPS) is proud to host the CPS Hospitality Suite.
Providing service and support to the professional imaging industry and
its high demands, the CPS Hospitality Suite is open to all NAB Tradeshow
attendees and CPS Members. Located just off of the tradeshow floor
visitors to the suite can see Canon’s latest products and take advantage
of touch-and-try counters in a private setting.
Canon technical representatives will
be on-hand to provide consultations for cinema, video and DSLR users and
CPS Gold and Platinum members can receive free onsite Clean &
Checks for current professional equipment*. Suite visitors will also be
able to chat with Canon experts about Canon’s exciting developments in
cinema, video and DSLR technology as well as sign up for Canon CPS
membership. Product serial numbers for qualifying CPS equipment will be
needed in order to process on-site membership applications.
The Canon CPS Hospitality Suite will
be open April 8th through April 10th from 9:00 a.m. to 6:00 p.m. and
April 11th from 9:00 a.m. to 2:00 p.m.
About Canon U.S.A., Inc.
†Based on weekly patent counts issued by United States Patent and Trademark Office.
All referenced product names, and other marks, are trademarks of their respective owners.
*Gold & Platinum CPS members enjoy free Clean & Checks during the show,
(Limited to two current professional
Canon DSLR products or one Cinema product or XF professional video
camcorder. “Current” refers to professional cameras in Canon’s current
lineup of equipment.) Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. With approximately $40 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents registered in 2012† and is one of Fortune Magazine’s World’s Most Admired Companies in 2013. In 2012, Canon U.S.A. received the PCMag.com Readers’ Choice Award for Service and Reliability in the digital camera and printer categories for the ninth consecutive year, and for camcorders for the past two years. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based consumer service and support for all of the products it distributes. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company’s RSS news feed by visiting http://www.usa.canon.com/rss
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